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Ten years inside SaaS products generates opinions. Most content from a UI/UX design agency is written to rank, not to say anything.
This is the other kind – the patterns that keep showing up, written down before the next product makes the same mistake.
11 results, 3 more in the archive
No post has all of these words – showing posts with some of them.
AI Model Collapse and Design Tools: Why Your AI Tools Are Getting Worse
I was working on client team headshots in August 2025. Ran the first photo through my usual background removal tool – the same one I'd used reliably for two years. The edge looked chewed. Like someone attacked it with a chainsaw.
Design System Adoption Metrics Lie: Measuring Installation ≠ Measuring Value
Last month a design lead showed me their adoption metrics dashboard. Figma library: 97% connected. Component usage tracked across 47 teams. Monthly reports with color-coded progress bars trending green like a very healthy plant.
UX Design Mistakes That Don't Show Up in Figma: Six Data Fingerprints
This article was originally written for external publication, yet ended up here instead. Enjoy!
UX Research vs UX Design: Two Departments, One Report Nobody Read
The research is done.
UX Failures at Three Years' Experience: What Training a Designer Who Was Already Good Taught Me
The UX failures a designer ships at three years' experience have nothing to do with Figma. Four I watched Sarah ship, the roughly real numbers, and what fourteen weeks of training changed.
The Fake Persona Test: I Roleplay as a 69-Year-Old Librarian to Find UX Bugs My Team Misses
…on chaos energy, cursed device setups, and the kind of behavior that makes designers cry. Real personas I've seen: "Tech-savvy millennial who values intuitive design"…
The UX Iceberg Problem: When Research Becomes an Excuse
…shipping. Your users will thank you. If you want UX design that moves to execution without using research as a delay mechanism, here is how I run product design.
Using AI for UX Research: The Workflow I Actually Use
Here's what works when you use AI for UX research – and what almost made me design for the wrong problem.
Why SaaS UX Debt Costs More Than Technical Debt (And How to Fix It Before Series B)
I've been designing products for enterprise SaaS companies for eight years. Deutsche Telekom, IQVIA, D.E. Shaw Group. The kind of products where a bad UX decision costs millions and ruins someone's quarterly bonus.
The AI Checker Said 100%. The Article Was Written in 1999
…job it wasn't designed to do. The same degradation in a different form: why AI design tools are getting worse. There are three detection tools that most publishers…