I write on this blog weekly. Nobody edits me. Nobody tells me to “soften the tone” or “add more tactical takeaways.” I also pitch articles to other publications. They have editors. Standards. Opinions about what their audience wants. Sometimes they publish them. Sometimes they send polite rejection emails that say “not quite right for us”…
The submission went in on a Tuesday. Formal prose. Technical subject. Revised three times. The kind of writing that takes longer than it looks. The editor came back Thursday. The ai checker said 100%. Policy required disclosure or rejection. I wrote every word of it… You submit something to a publication. The editor runs it…
The research is done. Six weeks. Twelve user interviews. A 47-slide synthesis deck with themes color-coded in four shades of blue. The researcher presents to the cross-functional team on a Thursday afternoon. Everyone nods. Someone says “this is really valuable.” Someone else says they’d love to dig into the data more when they have time.…
This article was originally written for external publication, yet ended up here instead. Enjoy! Design review went well. Everyone liked the screens. The prototype tested clean. The team shipped. Eleven weeks later, activation was down 19%. Support volume had climbed. A retro produced fourteen action items and no root causes. Some UX design mistakes only…
You know how this goes. Three weeks on the portfolio. Rewrote the case study twice. Rebuilt the layout because something felt off at midnight on a Wednesday. Sent it to two designer friends who said it was strong. Found the right contact on LinkedIn, personalized the message, attached the link. Three days later: automated rejection.…
The first week of UX design 101, you learn about the double diamond. Research, define, ideate, prototype. Clean phases, logical sequence, satisfying diagram. The first week of an actual project, you learn that the research phase is two conversations with one customer your PM happens to know. Define phase: a Slack thread that went sideways.…
The wireframes looked perfect. Clean navigation. Clear hierarchy. Logical flow. Three stakeholders approved everything in 45 minutes. “This is exactly what we need.” PM scheduled development to start Monday. Then the designer added real content. Product names weren’t the placeholder “Product Name” shown in wireframes. They were 43 characters with special symbols and line breaks:…










