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This Button Does Nothing (And Your Users Definitely Noticed)
May 1, 2025

This Button Does Nothing (And Your Users Definitely Noticed)

I shipped a "Save draft" button that didn't save drafts.

Blog Post
The Fake Persona Test: I Roleplay as a 69-Year-Old Librarian to Find UX Bugs My Team Misses
Apr 30, 2025

The Fake Persona Test: I Roleplay as a 69-Year-Old Librarian to Find UX Bugs My Team Misses

I caught a critical signup bug three days before launch by pretending to be a 69-year-old librarian with trust issues.

Blog Post
Unsolicited Design Redesigns: Why Designers Can't Stop Redesigning Products Nobody Asked For
Apr 24, 2025

Unsolicited Design Redesigns: Why Designers Can't Stop Redesigning Products Nobody Asked For

I redesigned Notion's empty states without permission. Took me 4 hours on a Saturday. Notion didn't ask. They probably don't care. But I learned more in those 4 hours than I did in a month of client work.

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Let's Not Build Design Portfolios for Algorithms – Build Them for Humans Who Hire
Apr 9, 2025

Let's Not Build Design Portfolios for Algorithms – Build Them for Humans Who Hire

I rejected a designer last month whose portfolio had perfect case studies, consistent branding, and a clear CTA to "Request Full Deck."

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